Tap into the Shopper Mindset and Market Data Driving V-day Success
Valentine’s Day compresses consideration into a short, high-value commerce window. With $29.1Bn in affluent spend and mobile driving the majority of global eCommerce, performance depends on aligning to behaviour in real time.
What wins this window:
74% search surge → Feb 12-14 bid acceleration
59% of global commerce happens on mobile
Leverage OEM + in-app high-attention reach
Night peak sessions → time-weighted optimisation
Distinct planner vs last-minute cohorts → Behaviour-led segmentation
Download the Valentine 2026 Guide for the full winning strategy!