Life at Xapads

Building a Culture of Continuous Growth at Xapads Media

04 September 2025 | 3 min read
Global
Akanksha Tripathi General Manager – Human Resources

“People will typically be more enthusiastic where they feel a sense of belonging and see themselves as part of a community than they will in a workplace in which each person is left to his own devices.”
– Alfie Kohn, American philosopher

Feeling a sense of belonging in your workspace plays a significant role in growth, and as a staunch follower of this quote over the past few years, we have actively encouraged individuals to stretch their potential, learn from both success and failure, and evolve with the changing needs of the industry. This blend of belonging and constant learning shapes a culture of progress at Xapads Media, driven by new learnings, fresh perspectives, and impactful innovations. 

Table of Contents

Toggle
  • Culture as Foundation of Growth at Xapads 
  • Friendly Onboarding
  • Power of Involved Leadership
  • Learning by Doing (and Sometimes Laughing)
  • Keeping the Knowledge Flowing
  • Feedback That Builds

Culture as Foundation of Growth at Xapads 

Built on transparency, the culture here ensures accountability is clear and high, while micromanagement remains minimal, while some of the proudest moments come from targets and wins. However, there are evenings spent laughing over a heated gully cricket match, the friendly chaos of the Best Chef contest, or the quiet satisfaction of preparing stalls and decorations for the Diwali Mela that add to employees’ sense of belonging. 

When professionals share meaningful moments at work, collaboration grows stronger beyond task-based coordination. It directly influences performance by reducing friction and encouraging open exchange of ideas, much like clear communication turns a group of individuals into a team. The aim is not just a workplace where skills are sharpened but one where individuals feel seen and supported.

Friendly Onboarding

On the first day, it’s less about how quickly one learns the ropes and more about how soon the workplace feels like their own. Time is, of course, spent getting to know Xapads platforms, our culture, your team, and the ways of working that help you grow with us. Alongside this comes an introduction to the fun side of Xapads, including international holidays, employee-friendly policies like no-questions-asked leave, flexible working hours, and a strong focus on women’s safety through POSH.

On the first day, it’s less about how quickly one learns the ropes and more about how soon the workplace feels like home. Yes, new joiners explore platforms, culture, and team dynamics – but they also meet the lighter side of Xapads with international holidays, no-questions-asked leave, flexible hours, and a strong focus on women’s safety through POSH. 

Power of Involved Leadership

Leaders here aren’t locked in cabins; they share the same space, reviewing campaigns in the morning and playing foosball at lunch. A culture of balance is encouraged, one that promotes mental well-being and, in turn, better decision-making. It isn’t unusual to find yourself chatting with the CEO, playing cricket with top management, or flying kites alongside them during Independence Day celebrations. Such presence makes learning easier, asking for help never feels intimidating when the person guiding you sees you as more than just an individual employee.

Learning by Doing (and Sometimes Laughing)

From the start, professionals are guided into the real flow of work, like setting up mock campaigns, tackling unexpected hiccups, or testing ideas that may have seemed uncertain at first. At times, things don’t go as planned, but instead of brushing past, mentors and peers step in to unpack what happened, suggest improvements, and share perspectives that make the learning process lighter, and often share a laugh about it later. These guided experiences stay far longer than any slide deck or formal training could, because they are lived, shared, and remembered. 

Keeping the Knowledge Flowing

Freshers get access to tailored resources like product glossaries, decks, and industry reports, alongside insights from leaders such as Appsflyer, Adjust, Branch, and Appmetrica. Yet, the real value lies in how knowledge passes along in everyday moments, maybe a teammate leaning over to share a quicker way, or colleagues from different teams sketching out an idea on a whiteboard over coffee. Knowledge here doesn’t just sit in files, but rather it flows in conversations.

Feedback That Builds

Evaluations aren’t about sitting across a table and feeling judged. They are open, human conversations about what’s working well, what might need a different approach, and how support can be extended to make it happen. The best lessons come with risks like testing a new CTV format or rich media solution because growth isn’t confined to the role, it’s about who you become along the way

Moving forward, the industry will continue to evolve, bringing new tools, opportunities, and challenges. What brings confidence is the assurance of facing them together, building solutions through combined insights and shared strengths. This spirit has earned us a 92% retention rate, and behind that number are teammates who stay because they feel at home here.

Tags : Grow with XapadsHR InsightsLife at Xapads

Table of Contents

Toggle
  • Culture as Foundation of Growth at Xapads 
  • Friendly Onboarding
  • Power of Involved Leadership
  • Learning by Doing (and Sometimes Laughing)
  • Keeping the Knowledge Flowing
  • Feedback That Builds

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