Rob North

With over 15 years of experience in digital media, programmatic advertising, and commercial strategy, Rob North plays a key role in Xapads Media’s commercial growth across the UK and EMEA. In his role, he works closely with brands, agencies, and media partners to build strategic relationships and identify emerging opportunities across the ad tech and digital media landscape.

Rob focuses on helping advertisers navigate the shift towards more measurable, data-informed media strategies, with expertise spanning programmatic, CTV, and contextual digital video across the region.