Xapads Blog blog

Meet Team Xapads at Adexchanger Programmatic I/O, San Francisco

Adexhanger Programmatic I/O is the original and the largest programmatic media and marketing conference worldwide. It is an annual event in San Francisco and New York. This industry summit attracts thousands of marketing executives from top brands, media, publisher houses, advertising agencies and technology providers. These conferences are must to attend for the programmatic industry. […]

CEO Speaks – How technology has been changing the advertising landscape

In digital advertising, the influence of technology is diversified. Contemporary organisations’ are working on to more advertising verticals than ever- display, web, mobile, native and RTB. End users have also amalgamated with more information and knowledge than a decade ago. With Proliferation of Smartphone, mobile advertising is consistently picking up the pace. From text and […]